Corporate storytelling comes

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See how it works and do things differently - credibility and differentiation can make your business profitable in the long term. And if you're looking for a solution to find out if you're doing things right in your store, I recommend GPeC Proficiency . Here you will find not only good practices, but also experts to support you on your way to the proposed objectives... and why not, to one of the awards (a social proof for your business.

A report produced by Euromonitor International and released today, July 20, highlights 8 categories of consumers, which should be the focus of any online business in 2023, going beyond demographic data and segmenting the typology Job Function Email List of consumers starting from information behavior, the way of making the purchase decision, the preferred payment method and the purchasing behavior in general. At the same time, aspects such as.



He use of technology, the influence of marketing, aspirations and stated personal values ​​were taken into account.They have a modest lifestyle They do not follow the latest trends and are not influenced by Social Media They use technology to simplify their lives Try to minimize the number of products held and reduce waste. Sustainability and caring for the environment are their main values.